25 ROLES OLAMIDE PLAYED IN ASAKE’S CAREER

  25 ROLES OLAMIDE PLAYED IN ASAKE’S CAREER

 

1. Talent Discovery

 

Olamide recognized Asake’s raw potential early and believed in his sound before the world caught on.

 

2. Industry Gatekeeper

 

He opened the doors of the Nigerian and global music industry for Asake through YBNL’s influence.

 

3. Signing Him to YBNL Nation

 

Olamide officially signed Asake to YBNL in 2022, immediately giving him structure, credibility, and visibility.

 

4. Executive Producer Guidance

 

Baddo personally guided the sonic direction of Asake’s early records and projects.

 

5. Strategic Branding

 

He shaped Asake’s brand into the “Afro-fusion Fuji pop superstar” we know today.

 

6. Co-sign Power

 

Olamide’s endorsement instantly validated Asake across Nigeria and beyond.

 

7. Mentorship & Grooming

 

He mentored Asake on stage performance, music creation, and industry etiquette.

 

8. Connecting Him With Magicsticks

 

Olamide linked Asake with producer Magicsticks: a partnership that transformed his sound globally.

 

9. Feature Boost — ‘Omo Ope’

 

Olamide jumped on Omo Ope, giving Asake the viral push that started his mainstream takeover.

 

10. PR & Industry Backing

 

Through YBNL, Asake enjoyed strong industry relationships, media support, and gatekeeper approval.

 

11. A&R Support

 

Baddo helped select the right songs, beats, tracklists, and collaborations for Asake’s rise.

 

12. Image & Lifestyle Guidance

 

He guided Asake on artistic image, fashion identity, and superstar mentality.

 

13. Funding His Early Career

 

Olamide provided financial backing for recording, video shoots, branding, and promotions.

 

14. Connecting Him With Empire

 

He connected Asake to EMPIRE distribution, which took his music global.

 

15. Global Positioning Strategy

 

Olamide pushed Asake into the global market — stadiums, tours, Billboard, Apple, Spotify, Boomplay and Audiomack.

 

16. Professional Team Building

 

He helped assemble a strong management, PR, and touring team around Asake.

 

17. Stage & Performance Coaching

 

Asake learned stage craft, crowd control, and concert energy from Baddo’s experience.

 

18. Protecting Him From Industry Politics

 

Olamide shielded Asake from industry beefs, exploitation, and bad business deals.

 

19. Creative Freedom

 

He allowed Asake to fully express his Fuji-infused style without pressure to conform.

 

20. Emotional Support & Brotherhood

 

Beyond business, Olamide gave Asake a family-like bond and emotional encouragement.

 

21. Leadership Example

 

Baddo’s work ethic, humility, and consistency became Asake’s blueprint for success.

 

22. Long-term Career Direction

 

He advised on timing, release strategy, branding evolution, and decision-making.

 

23. Risk-Taking Encouragement

 

Olamide supported bold creative experiments — choruses, background vocals, ad-libs, Amapiano fusion, Fuji chants.

 

24. Maintaining Asake’s Authenticity

 

He encouraged Asake to remain himself — musically and spiritually — despite fame.

 

25. Turning Him Into a Superstar

 

Ultimately, Olamide transformed Asake from an upcoming hustler into one of Africa’s biggest global exports.

 

Note: Another the article how BurnaBoy skyrocketed Asake’s career globally.